Unlocking the Secret to a Longer, Better Life
What if you could prevent aging? What if you could stay healthier, longer? What if “getting older” was actually just a choice and not a genetic destiny?
These are the big questions that Dr. Elizabeth Blackburn works on every day – and that led to her Nobel Prize in 2009 for discovering telomeres’ role in the aging process. Co-authored with renowned health psychologist Dr. Elissa Epel, The Telomere Effect: A Revolutionary Approach to Living Younger, Healthier, Longer is Drs. Blackburn and Epel's attempt to make this revolutionary science accessible.
Our task, working with Grand Central Publishing, an imprint of Hachette Book Group, was to get this message to the masses and fuel a successful book launch. Inspired by this brilliant team, we immediately set to work.